Alpine Realty Capital Adds Staff
FOR IMMEDIATE RELEASE
[Ann Arbor, Michigan – March 13, 2026]
Alpine Realty Capital Adds Staff
Firm Also Expanding Scope of Services
Alpine Realty Capital, a leading advisor in hospitality real estate investment and a member of Hotel Brokers International (HBI), has announced that it has added Justin Goodenow to its transaction team. In addition to managing hotel real estate transactions, Mr. Goodenow has a depth of expertise in placing debt financing for hotels and will lead that scope of services for Alpine.
Mr. Goodenow, based in metropolitan Detroit, is a graduate of The School of Hospitality Business at Michigan State University and most recently worked as a member of the debt placement and real estate transaction team for Hospitality Real Estate Counselors.
“The opportunity to add a strong professional like Mr. Goodenow was hard to pass up, and it will allow Alpine to round out the services it offers to its long-time hospitality clients in the Midwest and beyond. I have received many inquiries over the years to provide much-needed debt capital for our clients, and we look forward to being able to respond to those clients who need these services,” said Ed Walsh, President of Alpine Realty Capital. “The ever-changing debt markets require professionals dedicated to executing on these needs, and now Alpine will be in a position to do that.”
Alpine works daily with groups looking for opportunities to provide capital investment or other means to provide equity returns. In an environment in which the supply of lodging properties for sale is scarce and construction costs remain high, Alpine is seeing ever-increasing interest in acquisitions from various groups, including owner-operators, who are seeking to participate in the industry’s strong returns while buying for less than replacement cost.
About Alpine Realty Capital
Based in Ann Arbor, Michigan, Alpine Realty Capital is a mortgage banking and real estate brokerage firm specializing in hotel asset investment, valuation, financing, marketing, and transaction services. Edward P. Walsh, CHB, serves as President and Principal Broker of Alpine Realty Capital. Mr. Walsh is a dedicated lodging industry professional whose career spans more than 30 years in the lodging industry. He has held senior roles in consulting, valuation, hospitality real estate, and mortgage brokerage, founding Alpine Realty Capital in 2007. His expertise includes providing services regarding all phases of investment, from site selection and acquisition to feasibility analysis and appraisal, and from mortgage financing to construction cost analysis. In all, Mr. Walsh has provided real estate consulting and/or transaction services for more than $1 billion worth of hospitality real estate assets.
About Hotel Brokers International
Founded in 1959, Hotel Brokers International (HBI) is the hospitality industry's most established and experienced network of hotel real estate professionals. With more than 11,000 successful hotel transactions, HBI members are recognized leaders in hotel brokerage, investment advisory, and market insight. HBI is the founder and administrator of the Certified Hotel Broker (CHB) Program—the only professional designation specifically for hotel brokers. In addition to brokerage services, HBI offers affiliate membership opportunities for professionals in franchising, lending, appraisals, and investment services. To learn more, visit www.hbihotels.com.
For more information, contact:
Edward P. Walsh, CHB, President
Alpine Realty Capital
Ann Arbor, Michigan
734.645.2566 (c)
ewalsh@alpinerealtycapital.com
Justin Goodenow, Senior Associate
Alpine Realty Capital
Ann Arbor, Michigan
248.345.7674 (c)
